How can a medium-sized, privately owned, downtown toy store compete with giants Toys "R" Us and FAO Schwarz? Jeffrey's Toys succeeds by specializing in timeless classics, such as collapsible push-up puppets, coloring books, yo-yos, Slinkys, and Magic 8 Balls. "We stock ordinary stuff that you just don't find in toy stores anymore -- the things I had as a kid," says owner Mark Luhn, 54. Jeffrey's has the city's largest selection of stuffed toys, and is the only toy shop with a comic book... More »
