When owner Fleetwood Hicks and operations director Harvey Herr opened Fleetwood's Kit Kat across the street from SMU in February, business was expectedly slow. But as spring came and word-of-mouth spread, the two knew the beginning of something special was afoot. Specializing only in cruiser bikes, which Herr calls "the ultimate urban bike," Fleetwood's made a breakthrough when they started mixing parts, allowing customers to fully customize their bikes. And for those looking to rent a bike... More »
